This behind-the-scenes documentary by Loïc Prigent captures the filming of Charli XCX's music video for her track 'Wink Wink'. Set in Essex, England, where Charli grew up, the video is directed by Aidan Zamiri and embraces a theme of youthful nostalgia blended with a "good girl/bad girl" dichotomy.
Key highlights and production moments:
- Concept and Vibe: Charli describes the song and video as autobiographical and cheeky, aiming to reclaim a sense of innocence while playing with provocative, "edging"-style imagery (13:13-13:30).
- The Spinning Carousel (4:14-6:34): The video kicks off with an intense scene on a spinning merry-go-round, which left both Charli and Aidan feeling nauseous but captured a highly energetic, dizzying sequence.
- Countryside Aesthetic: The production features various rural settings, including a laundry line with chickens (7:13-8:47), a greenhouse (12:47-13:39), and muddy fields. Charli even jokes about her allergy to grass after shooting in the fields (11:50-12:20).
- Fashion & Style: The video showcases custom pieces, including a turquoise leather outfit that Charli gets muddy during a climactic scene (17:30-20:00), and a Snookie-inspired hairstyle that leans into the nostalgic theme of the project (16:03-16:47).
- Behind-the-Camera Dynamic: The documentary highlights the close, collaborative chemistry between Charli and Aidan Zamiri, who previously directed her 'Rock Music' video (0:44, 3:27).
The video concludes with the team heading back to the train, marking the end of a whirlwind production day in Essex before Charli prepares for the Saint Laurent show (21:25-21:54).
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